BIRMINGHAM, Alabama – February 19, 2014 - Geographic Information Services, Inc. (GISi), an Esri Platinum Partner, has been chosen to receive the Innovation Application award for the 2014 Esri Partner Conference. The award is given to a company with an original idea with local relevance and value while demonstrating a great design and user experience. It must be innovative and creative, aimed at a target market and extend the Esri platform in unexpected and unique way. Candidates for the award are nominated by Esri staff and distributors.

GISi’s winning application, GeoMetri Indoor Analytics, is part of a suite of indoor location technology products and services offered by GISi Indoors, a division of GISi. GeoMetri is used by businesses to understand how people are moving through their buildings. Businesses can view this data at a glance or dive into the data for up-to-date information on a variety of metrics. It allows users to compare and measure activity across different time periods or building areas as well as understand real-time traffic patterns for any space, at any time, in a cost-effective and highly accurate solution.

GeoMetri operates using Wi-Fi technologies that analyze pedestrian foot traffic in venues like shopping malls, grocery stores, and other types of businesses. As visitors’ mobile devices search for wireless networks to communicate with, they give off “pings” at regular intervals. These bits of information (including signal strength) can be collected and anonymously aggregated for use in physical analytics. GeoMetri is an HTML 5 application compatible with desktop, tablet, or mobile devices.

Privacy has been built into GeoMetri and nothing that identifies personal information can or will ever be collected. All transmissions follow industry standard encryption techniques.

“GeoMetri is a product that is in its infancy, much like indoor analytics. Partnering with Esri, GeoMetri is built for the next generation of GIS in the cloud, leveraging ArcGIS Online maps and services. The innovation award has a long history of great winners and we are excited to continue the tradition of successful products” said Michael Healander, General Manager of GISi Indoors.

Lee Lichlyter, President and CEO of GISi said “We are flattered and honored to have our work in indoor location technology recognized with this award. Esri has long been an innovator and leader in the spatial technology industry, so to be recognized by them for innovation is a special compliment that we very much appreciate.”

About GISi

GISi is an award-winning GIS professional services firm located in Birmingham, Ala., with offices throughout the United States. GISi has a passion for delivering customer driven location technology solutions to federal, state and local governments, and commercial organizations.

To learn more, visit or call (205) 941-0442.


Rachel Ankersen, Marketing Coordinator, GISi
(205) 941-0442 x 120